Rice Flower Farmer

Hall: TMS APAC Stand: I30
Jeil Yeongnong's rice flower farmer is a place where the entire process, from growing, harvesting, and selling, takes place in one place, and is a space to experience and share new values through experiential learning and education of new concepts and rich programs.

  As the 6th industrial certification body, the number of tourists from China and Southeast Asia has been increasing since 2021. Every year, the number of visitors to the company is increasing by more than 1.5 times.

  Through an experience program that reinterprets traditional Korean food in a modern way, K-culture is becoming mainstream and expanding in a new business direction.
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